Retail execution apps
Retail execution apps have revolutionized the way store audits were performed with the virtual elimination of paper forms and transcription that came with the advent of data collection apps for smartphones and tablets.
Field marketing app
Field marketing is mandatory when it comes to promoting retail channel sales. From product distribution to store auditing and sampling promotions, field marketing is the most certain way for CPG brands to tweak their message and get in front of the right customers. But with such and array of different activities being performed by sometimes …
Retail audit platform
Retail execution is a complex occupation: While developing go-to-market or promotional strategies seems exciting, supervising the implementation of those strategies is a difficult task due to the fact that it is done over sometimes hundreds – if not thousands – of stores.
Audit software
Out-of-stocks in CPG are the situation to be avoided at all costs in retail since it translates purely and simply into no sales. Worse than that, recurring out-of-stocks can mean losing customers for good to competing brands or stores.
Retail merchandising software
Brick-and-mortar-only businesses have greatly been affected by social distancing measures put in place due to the Covid-19 pandemic. While many have adjusted and implemented online and mobile order interfaces, fluctuating demand allied to irregular shipment patterns means that there is an increased risk for out-of-stocks to derail sales forecasts. It is important, therefore, to step …
Merchandising app
Mobile merchandising apps have become a must-have for retail audits as one of the most disruptive technologies for CPG in the last decade. Not only are they a key data collection instrument that completely eliminates paperwork from the labor-intensive – and not always accurate – compilation process, but these apps also assist in deploying brand …
System for merchandising in store
Retail-focused companies, such as CPG manufacturers and sales and marketing agencies, face a real dilemma on whether to implement retail merchandising software. While there are some clear material benefits brought by the technology – such as the virtual elimination of paper forms – the costs can escalate for larger teams. Cloud-based merchandising platforms, however, brings in …
What is retail merchandising software?
Retail merchandising software is a program used by brands, field teams, BTL agencies and brokers/distributors to help them arrange and implement merchandising operations in physical stores. Usually, retail merchandising software assists with the allocation of products within retail outlets, creating and maintaining visual components of products in stores, monitoring in-store compliance and gaining insights about other brands.
Software for marketing and BTL agencies
Having been in the retail merchandising industry for a long time, we managed to fully identify the needs of our marketing clients and build the software for marketing and BTL agencies that fully fulfills all of those needs.
Mobile merchandising app VS. manual data collection
Companies that use the VisitBasis mobile merchandising app report a tremendous 61% increase in reps’ productivity and a significant improvement in the reliability of received data.